When it comes to creating safety images, thorough research and careful planning are essential steps in the process. Our team begins by conducting extensive research on the topic at hand, ensuring a deep understanding of the safety guidelines, regulations, and best practices relevant to the concept. This research helps us identify potential hazards, risks, and key messages that need to be communicated effectively through visuals. We also analyse existing safety images and materials to gain insights into what works well and what can be improved.
Once we have a solid understanding of the subject matter, we begin the planning phase. This involves brainstorming ideas, sketching rough concepts, and refining them based on feedback and input from relevant stakeholders. Throughout this process, we prioritise clarity, simplicity, and visual impact to ensure that our safety images effectively convey their intended message and help promote a safe environment for all.